Brooklyn, NY
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Birchbox
Re.fil
2021
In 2021, Birchbox launched a new private label product: a refillable, all purpose beauty balm. I was tasked to brand the product as well as create packaging that was sustainable, and fit within the Birchbox brand story.
Role:Logo design, branding, packaging
Creative direction: Hannah Anderson
Art direction: Allison Edgerton
Photography: Marko Metzinger
Photo post production: Amanda Stosz
In 2021, Birchbox launched a new private label product: a refillable, all purpose beauty balm. I was tasked to brand the product as well as create packaging that was sustainable, and fit within the Birchbox brand story.
Role:Logo design, branding, packaging
Creative direction: Hannah Anderson
Art direction: Allison Edgerton
Photography: Marko Metzinger
Photo post production: Amanda Stosz
Concepting /
Final product /
